It's been a tradition to ring the bell next to the kettles with the Salvation Army and it's major fundraiser.
This year's goal is to raise $126,000 to help those less fortunate and in need.
The Salvation Army helps area soup kitchens and during the holidays gives families Christmas baskets and toys.
"More important, it's to be there for them for the residents because during the holiday seasons like Christmas and Easter, not all residents have anybody to visit them," said Capt. Frank Picciotto of The Salvation Army.
For those looking to donate this holiday season, stations are set up at several Price Choppers, Sangertown Square Mall in New Hartford, and K-Mart.